Driving Business Growth through Strategic Operations & Performance Marketing
Scaling business operations and driving measurable growth through high-ROI digital campaigns.
Behind the Strategy
Bridging leadership vision with ground-level execution to drive measurable outcomes.
A results-oriented professional driven by a high sense of ownership, a problem-solving mindset, and continuous exploration. Experienced in bridging the gap between executive leadership, cross-functional execution teams, and end-users to optimize business performance and scale operations smoothly.
Operations & Leadership
Marketing & Growth
Client & Commercial Media
Areas of Expertise
End-to-end strategic solutions tailored to optimize execution pipelines and elevate digital revenue.
Operations & Workflow Optimization
Designing end-to-end operational pipelines, defining performance KPIs, tracking execution benchmarks, and managing team budgets via ERP/HR systems.
Performance & Growth Marketing
Formulating growth roadmaps, scaling subscription models, executing targeted Google Ads/PPC campaigns, and implementing on-page SEO frameworks.
Customer Experience (CX) & Launch
Analyzing customer lifecycle touchpoints to eliminate friction, boosting CSAT scores, handling partner escalations, and orchestrating new product rollouts.
Commercial Media & Content Strategy
Authoring high-converting ad scripts, managing end-to-end studio shoots, producing promotional videos, and curating monthly editorial content calendars.
Professional Track Record
A timeline of operational execution, team management, and measurable milestones.
Operations & Marketing Manager
Sep 2025 – Present- Coordinated strategic communication across Support, Tech, Partners, and Executive Leadership (MD & Directors).
- Defined operational KPIs, optimized the customer lifecycle to boost CSAT, and executed digital product launches.
- Formulated marketing roadmaps to scale domain and hosting subscriptions using Google Ads, PPC, and on-page SEO.
Operation Manager
Mar 2024 – Oct 2025- Directed core academy operations across Copywriting, Video Production, Graphics, Marketing, QC, and Affiliate teams.
- Managed academy budgets and team KPIs using ERP/HR software while building key influencer partnerships.
- Built instructor onboarding pipelines and directed video shoots for high-converting courses and funnels.
Business Development Executive
Sep 2022 – Feb 2024- Generated 70+ qualified leads and closed 25 deals with high-profile instructors within five months.
- Collaborated on ad scripts, directed studio shoots, and conducted rigorous end-to-end quality assurance (QA).
General Secretary
Jun 2021 – Jun 2022- Orchestrated 12 major events engaging 500+ in-person participants and 4,000+ online attendees.
- Partnered with corporate and educational institutions to drive workshops, seminars, and networking.
Featured Work & Brand Collaborations
High-impact media production, commercial advertisements, and scalable content strategies.
WaCloud & Positive Livechat
USP-focused scripting, studio shoots, and retention-oriented video editing tailored for YouTube and Facebook conversions.
View Asset Details →Brothers Electronics Ads
End-to-end commercial ad production focused on multi-platform engagement, buyer intent, and visual clarity.
View Asset Details →XeonBD & Agency Funnels
Strategic monthly content calendars, tech-hosting campaign copy, and high-converting video scripts for agency clients.
View Asset Details →Case Studies & Strategic Insights
Deep dives into scaling operations, optimizing marketing funnels, and retention frameworks.
Scaling E-Learning Operations: Managing Cross-Functional Teams & 25+ Instructor Pipelines
How we eliminated turnaround bottlenecks, automated tracking with ERP systems, and maintained quality across concurrent courses.
Read Case Study →Driving Subscription Growth: Scaling Domain & Hosting Sales with Google Ads and SEO
Formulating intent-driven PPC strategies, balancing acquisition costs, and optimizing landing page touchpoints for conversions.
Read Case Study →From Script to Retention: Structuring Commercial Video Ads That Maximize Engagement
A proven framework for structuring digital video hooks, addressing audience pain points, and driving high viewer completion rates.
Read Case Study →Cross-Functional Synergy: Eliminating Silos Between Tech, Marketing & Support
Frameworks for aligning inter-departmental goals, boosting customer retention (CSAT), and establishing rapid turnaround routines.
Read Case Study →Let’s Collaborate on Your Next Big Milestone
Available for operations management, digital growth initiatives, and performance consulting. Send a message to get started.